聯合利華:客戶策略計劃襄理(Associate Customer Strategy

1 week ago

Taipei Taipei City, Taiwan Adecco Full time $40,000 - $80,000 per year

【Client Description】
聯合利華股份有限公司(Unilever Taiwan Ltd.)為集團在台灣的核心據點,深耕四十年,總公司及工廠分別位於台北和新竹,員工總數320人。於台灣的經營品牌包括︰多芬、麗仕、白蘭、凡士林、AHC、TUNEMAKERS、CLEAR、熊寶貝、康寶...等,均為消費者心中的第一選擇。

聯合利華的使命 立志以強勢品牌的家庭用品、個人用品及食品,滿足台灣各地消費者的日常需要,將透過

◎運籌全球的資源在本土扎根,追求卓越績效

◎以對消費者的透徹了解、創新產品及吸引人的產品資訊打動消費者

◎最終的目標是為消費者、顧客及股東創造卓越的效益

【Candidate Profile】

  • 3 years+ Trade Marketing Management/ category management/ other relevant experience in FMCG/Cosmetic Industry (including internship experience)
  • Excellent communication and relationship building skills with ability to influence others
  • Strong attention to detail, proficient in analytics

【Responsibilities】

  • Execute category planning through developing quarterly and monthly category plans for:
  • assortment
  • shelf-layout
  • promotional strategy
  • price positions
  • Focus category management on the target shopper within the strategic framework as set in the National Category Building Plan
  • Support new product introduction for listing
  • Run customer specific category management projects
  • Use and leverage account specific category and shopper insights
  • Implement customer marketing plan activities
  • Measure and review category performance
  • Provide support to account manager in monitoring and analyzing retail margins and customer profitability

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