
Head of Marketing, Pharma
1 week ago
Zuellig Pharma is undergoing a period of transformation as we continue to find ways to make healthcare more accessible for the communities we serve. In the past 100 years, we have expanded our core business as a pharmaceutical distributor to include clinical trials, commercial and channel services, patient and payor solutions, data analytics, and digital innovations.
Purpose of the Role:
- The incumbent will be responsible for the coordination and execution of regional/ country projects, meetings with country, region, and clients. He/she will support the marketing operations to ensure compliant and seamless planning and execution these activities.
- Where experience-fitting, he/she will also be tasked to develop and implement the brand plan and marketing activities for selected product within the regional/country priority brand(s). The position holder will then work closely with regional brand managers to cascade the regional strategy of portfolio while ensuring execution excellence in country.
- He/ she will lead/ upgrade the marketing team and optimize the capitals to ensure the team can deliver the requirements from the principals and drive the brand team to perform efficiently.
What You'll Do :
- Handle day-to-day operations to support the marketing team and tasks allocated by the regional marketing team and ZP Commercialization BU GM
- Responsible for seamless and efficient business meetings within marketing function.
- Lead annual marketing & activity planning by integrated sales & marketing efforts, well communicate with clients and get clients' approval before the beginning of next year.
- Accountable for guiding the marketers on planning and implementing the brand plans and initiatives for assigned brands.
- Liaison between ZP Commercialization, clients, regional brand leads and country teams in planning and implementation of strategic projects.
- Coordinate the channel budget allocation (sales target & resource) and urge the sales planning by channels.
- Guide Sales & Marketing integration to ensure workable promotional programs, monitor the disciplinary sales implementation and review the implementation results periodically.
- Develop and implement short and long-term marketing plans, strategies and initiative for assigned products.
- Strengthen Sales Force Effectiveness by essential product knowledge/ capability training, precise target segmentation and disciplinary call planning/ implementation.
- Understand business needs and translate market insights to strategies while collaborating closely with internal and external stakeholders.
- Evaluate brand performance against goals and implement improvements where required as well as adjust the responsible principals of the PMs to balance the headcount productivity and maximize the business opportunity.
- Develop all above and below the line activities to maximize the ROI of existing products.
- Take real-time motivating/ corrective actions for the over/ under-performance to the agreed goals/ KPIs to ensure the achievement of planned goals.
- Recruit, develop and secure talents to maximize the ETC business opportunities.
- Work with regional colleagues to sharp team the essential capability, e.g. marketing planning, SFE enhancement and COMPASS Marketing Functional Competency.
- Be one of key management of ZP Commercialization to drive commercialization growth. Support other functions of ZPTW to improve the corporate productivity and efficiency.
What will make you successful:
Must Have:
- Bachelor/ Master Degree in life science or business administration related;
- 12+ years of experience in pharmaceutical marketing, preferably experienced in managing different product lifecycles.
- At least 5 years of leadership role (team size 5ppl and above)
- Fluent English capability in speaking, reading and writing
- Be able to build trusting business relationships by excellent interpersonal and communication skills.
- An ability to influence or inspire sales & marketing team to buy-in new concept and behavior change.
- Proven track record of collaboration and managing relationships with internal and external stakeholders.
- Good ability of business analysis and training skills.
Advantage to Have:
- MBA degree will be a plus.
- Other language capability will be a plus.
What we offer :
- We are committed to fostering an inclusive environment where our employees can learn, grow, and achieve shared success.
- We champion diversity, equity, and inclusion, ensuring every individual feels valued, respected, and treated fairly.
- As a leading multi-market healthcare solutions provider, we empower our employees to gain comprehensive knowledge and expertise in the dynamic healthcare industry across the region.
- Enjoy the flexibility to effectively balance your work and personal life while taking charge of your career journey through our empowering growth opportunities.
- Our Total Rewards program is designed to support your overall well-being in every aspect.
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