PR & Marketing Manager (Location: Taiwan)
4 days ago
Heavens Portfolio is inviting professionals with a passion for travel and the luxury industry to apply for the role of
PR and Marketing Manager –Taiwan (full-time)
.
Heavens Portfolio is an Asia-based hotel representation company that works with the world's most luxurious and alluring travel brands and experiences, such as Cheval Blanc by LVMH, Oetker Collection, Armani Hotels, and many others. We represent a curated collection of unique, exclusive, and truly unforgettable travel providers from around the globe, ranging from luxury hotels to wellness resorts and boutique retreats, and also Destination Marketing Companies (DMCs) and tourism boards.
About the role
The main responsibility of this role is focused on day-to-day handling of client PR activities, media relations, and various marketing activities.
- Support the VP Marketing & Communications in developing and executing integrated communications plans and related initiatives for the Taiwan market
- Maintain and develop strong traditional and online media relationships, and have proven track record of selling-in success
- Identify, cultivate and manage high-level relationships with bloggers, industry experts and influencers
- Regularly localise/translate/distribute and sell-in press releases to media to secure high-quality coverage for clients
- Liaising with Tourism Board and airline partners in developing media FAM trip opportunities
- Plan and manage media events and interview opportunities for clients as needed
- Liaising with luxury brands and relevant partners for special projects and events, or joint promotion opportunities
- Update and maintain media profile and database
- Experience of producing and presenting reports showcasing media and marketing ROI
- Regular monitoring of competitor activities and other administrative responsibilities
Desired Skills and Experience
- Bachelor degree in Communications, Public Relations or related disciplines
- Minimum of 3 years proven experience in public relations, media communication and event management, preferably with an agency
- Extensive media contacts and experience in local market is a must
- Proactive and pleasant with excellent communication skills
- Excellent in spoken and written English and Mandarin
- Organized, ambitious, passionate, ability to work under pressure and tight deadlines
- Interest in luxury brands and travel a benefit
- Proficiency in MS Office applications and social media platforms
All personal data collected will be used solely for recruitment purposes.
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