Product Marketing Specialist for New Products

1 day ago

Taipei, Taiwan PicCollage Full time $80,000 - $120,000 per year

About Us:

We are a profitable and growing company, originating in Silicon Valley and now headquartered in Taiwan. We combine intuitive design with Creative AI tech to create inspiring products for millions of people worldwide.

We offer a fun, creative, and international workplace with competitive compensation, stock options, flexible hybrid work, free lunch, and more.

Ready to make a big impact with a talented team? Come create with us.

About the Role:

We're looking for a Product Marketing Specialist to join the New Products team at PicCollage.

You'll be part of a small, fast-moving group focused on launching and growing new apps. This is a highly hands-on position, perfect for someone who thrives in a startup or incubator environment, loves trying new things, and doesn't mind a little creative chaos.

One day you might be crafting your own Meta ads campaign, the next you're brainstorming influencer campaigns or helping shape the brand identity of a brand-new app. If that sounds exciting, you should enjoy it here in Explore.

What You'll Do:
  • Plan and execute campaigns for early-stage apps — from influencer outreach to paid ads to organic or community experiments.
  • Create engaging English-language copy across platforms (App Store, ads, social, etc.).
  • Collaborate closely with product teams to align marketing with product goals and user insights.
  • Research and track social media and cultural trends - especially in Western markets like the US.
  • Bring creative ideas to the table and be willing to test, learn, and iterate quickly.
  • Contribute to branding, visual storytelling, and light design tasks (no need to be a pro designer, just have taste).
  • Measure campaign performance and share learnings with the team.
Skills We're Looking For:
  • Passion for social media, especially organic marketing, influencer marketing, and community building.
  • A collaborative team player who enjoys working across disciplines.
  • A creative, out-of-the-box thinker who loves experimenting.
  • Good-to-excellent English copywriting and storytelling skills.
  • Curiosity about and understanding of the Western (especially US) market and culture, how people talk, what trends resonate, what feels authentic.
  • Comfort in uncertainty, able to prioritise your own tasks well.
Nice-To-Haves:
  • Experience running paid ads (especially on Meta).
  • SEO or ASO expertise.
  • Familiarity with iOS app marketing.
  • Extensive experience in AI tools and emerging tech.
  • A good design sense or experience creating visuals for marketing.

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