Digital Marketing Specialist

2 weeks ago

Taipei City, Taiwan ASUS Full time $90,000 - $120,000 per year

We are seeking for a global Data Marketing Specialist to develop and implement digital marketing strategies aligning with global marketing, ecommerce and CRM goals.

The successful candidate will be responsible for analyzing customer journey, ecommerce business, crafting global media strategy and operating MarTech or advertising tools to build up ASUS brand awareness and achieve business goal. And he/she requires expertise in data analytics, advertising platforms and MarTech solutions.

Responsibilities

  • Experiment and implement innovative digital marketing strategies, tools and best practices to achieve personalized marketing and improve KPIs continuously
  • Create and execute campaigns across various digital channels, like social media, paid and search advertising optimization
  • Measure and analyze campaigns' success using data, analytical and visualized tools
  • Lead meetings and provide guidance/ best practices with ASUS regions/ countries
  • Manage and collaborate with media and MarTech vendors to stay up-to-date with digital marketing trends and new technologies, and make recommendations for achieving business goals

Qualifications

  • Minimum 5 years of work experience in marketing or media agency
  • Have solid experience in operating DSPs (e.g. Google Adwords/ DV360/ FB/Twitter)
  • Have domain knowledge of data or MarTech solutions (e.g. CDP/ DMP/ DSP)
  • Understanding of marketing, ecommerce and CRM business drivers and KPIs setting
  • Experience in running multiple projects in high-dynamic digital environment
  • Good at communication with internal and external partners

*Disclaimer: When you submit your information to LinkedIn, your information will be collected, processed, and used by LinkedIn. LinkedIn will share your information to ASUS for job recruitment purpose.

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