New Brand Planning-Marketing role

1 week ago

TaipeiKeelung Metropolitan area, Taiwan F&B GROUP Full time $90,000 - $120,000 per year

◆ Job Responsibilities

-Lead the end-to-end brand development from 0 to 1

-Conduct market and competitor research to provide strategic insights

-Plan and execute go-to-market communication strategies, including KOL collaborations, --social media engagement, and cross-industry partnerships

-Develop brand slogans, visual identity, and packaging language

-Continuously refine and enhance brand strategies to drive sustainable growth

◆ Requirements

-Minimum 3 years of experience in brand planning, preferably in premium F&B brands

-Familiar with brand communication processes and experienced in integrated marketing execution

-Strong analytical and presentation skills, with the ability to plan digital marketing strategies independently

-Proven track record in building a brand from the ground up

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