( Senior ) Product Manager

1 month ago

Taipei, Taiwan GSK Full time
Nama Site: Taiwan - Taipei
Tanggal Posting: Apr 11 2024

Are you looking for a brand management role that allows you to drive robust customer insights and shape promotional effectiveness? If so, this Product Brand Management Rx Manager role could be an exciting opportunity to explore.

As a Product Brand Management Rx Manager, you will lead the strategic planning and execution of integrated multichannel campaigns for promoted portfolio products across the assigned region.

This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:

• Ensure comprehension of Product/Therapy Area strategy to select, customize and share global content to Local Operating Companies (LOCs)

• Liaise with the LOCs to design the customer journey strategy that will be in line with the country need by leveraging the existing product playbook

• Provide specific mentoring to the customer experience responsible people in the LoC with regards to the promoted products in the private market and specific materials required in a tender set up

• Develop the end to end portfolio marketing customer experience plan with LoC input based on available data and channel mix deliverables

• Provide relevant insight to the Global Brand Teams so needs of the markets are understood and evaluated

• Perform regular gap assessment for the region and work with the Product Marketing Lead to create specific local materials when content is not provided by Global Brand Teams

• Provide the Operations Hub with the plan by country /by product to be localized for each promotional cycle

• Harmonize the integrated campaigns in line with market needs, proposal of solutions and identification of gaps in content or technology

• Monitor the implementation of global campaign by channel in respective markets and take corrective actions to maximise utilization of globally available materials

Why you?

Basic Qualifications:

We are looking for professionals with these required skills to achieve our goals:

  • Bachelor’s degree
  • Experience with pharmaceutical marketing and the code of promotion
  • Experience crafting high-impact customer experience plans that conform to local market needs
  • Experience with multi-channel marketing

Preferred Qualifications:

  • If you have the following characteristics, it would be a plus:
  • Demonstrated stakeholder management and influencing skills
  • Exceptional communication and organizational skills
  • Ability to problem solve with limited information

Why GSK?

Our values and expectations are at the heart of everything we do and form an important part of our culture.

These include Patient focus, Transparency, Respect, Integrity along with Courage, Accountability, Development, and Teamwork. As GSK focuses on our values and expectations and a culture of innovation, performance, and trust, the successful candidate will demonstrate the following capabilities:

  • Operating at pace and agile decision-making – using evidence and applying judgement to balance pace, rigour and risk.
  • Committed to delivering high quality results, overcoming challenges, focusing on what matters, execution.
  • Continuously looking for opportunities to learn, build skills and share learning.
  • Sustaining energy and well-being
  • Building strong relationships and collaboration, honest and open conversations
  • Budgeting and cost-consciousness

DEI

GSK is an Equal Opportunity Employer and we want GSK to be a workplace where everyone can feel a sense of belonging and thrive. All qualified applicants will receive equal consideration for employment without regard to disability, race/ethnicity, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, or age.

Disability

GSK is committed to being inclusive for people with disabilities. With support from our Global Disability Council and our employee resource group, the Disability Confidence Network, we are working hard to create an inclusive workplace where all our people can thrive. Since 2020, GSK has been an active member of the Valuable 500 pledge, a collection of 500 global companies all committed to placing disability inclusion on the leadership agenda. We are delivering on its objectives through our disability confidence plan.

*Li-GSK  

Tujuan kami adalah menjadi salah satu perusahaan perawatan kesehatan yang paling inovatif, berkinerja terbaik, dan tepercaya di dunia. Kami meyakini bahwa kami semua membawa sesuatu yang unik ke GSK, dan dengan memadukan pengetahuan, pengalaman, dan gaya kami, dampaknya akan luar biasa. Bergabunglah dengan petualangan kami di GSK, di mana Anda akan terinspirasi untuk melakukan yang terbaik bagi pasien dan konsumen kita. Tempat di mana Anda menjadi diri sendiri, merasa baik, dan terus berkembang.

  

Pemberitahuan penting kepada Bisnis/Agen ketenagakerjaan

GSK tidak menerima rujukan dari bisnis ketenagakerjaan dan/atau agen ketenagakerjaan dalam kaitannya dengan lowongan yang diposting di situs ini. Semua bisnis/agen ketenagakerjaan harus menghubungi departemen pengadaan komersial dan umum/sumber daya manusia GSK untuk memperoleh otorisasi tertulis sebelum merujuk kandidat ke GSK. Mendapatkan otorisasi tertulis sebelumnya merupakan prasyarat sebelum perjanjian apa pun (lisan atau tertulis) antara bisnis/agen ketenagakerjaan dan GSK. Jika otorisasi tertulis tersebut tidak diperoleh, maka tindakan apa pun yang dilakukan oleh bisnis/agen ketenagakerjaan akan dianggap telah dilakukan tanpa persetujuan atau perjanjian kontrak dengan GSK. Dengan demikian GSK tidak bertanggung jawab atas biaya apa pun yang ditimbulkan oleh tindakan tersebut atau biaya apa pun yang ditimbulkan oleh rujukan apa pun oleh bisnis/agen ketenagakerjaan dalam kaitannya dengan lowongan yang diposting di situs ini.

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