Senior Manager, Segment Marketing – Consumer Computing

Job ID

Date posted
07/08/2025
Location
Taipei, Taiwan
Category
Marketing & Communication

Introduction
AI is revolutionizing consumer devices—making them smarter, more intuitive, and more personal. Arm sits at the heart of this transformation, powering next-generation computing experiences across PCs, gaming, XR, smart TVs, and wearables.

Job Overview
In this high-impact role,
Senior Manager, Segment Marketing – Consumer Computing
, you will be part of the worldwide consumer computing segment marketing team, defining and implementing segment strategies, working hand-in-hand with product teams and account leads to craft what we build and how we take it to market. You'll drive growth across the segments by crafting innovative ways, seizing market opportunities, and pushing Arm's innovation into the hands of ecosystem players. This role is about driving competitive advantage, aligning internal firepower, and igniting external momentum to cement Arm's leadership in next-generation consumer experiences. Come join us

Responsibilities

• Drive and implement strategies for PC, gaming, DTV, XR, and wearable segments across Asia with a focus on growth and measurable impact.
• Analyze technology trends, competitive landscape, and market dynamics to uncover opportunities and steer segment growth.
• Act as a force multiplier with product and commercial teams to enable technology transition, accelerate design wins, and implement go-to-market initiatives.
• Partner with outbound marketing and communications teams to drive high-impact campaigns and secure Arm's presence at key industry events.
• Engage with OEMs, silicon partners, developers, and other ecosystem partners to unlock influence, complete joint initiatives, and drive demand across the value chain.
• Support creation and evolution of market requirement specifications and contribute to roadmap planning
• Shape market outlook with TAM/SAM analysis and long-range forecasting to guide high-stakes business decisions.

Required Skills And Experience

• More than 8 years of proven success in segment/product marketing, product management, business development, or strategy within consumer electronics or semiconductor environments.
• Master's or equivalent experience with experience in Engineering, Computer Science, or a related field
• Demonstrated track record of capturing market share and influencing product direction in highly driven tech markets.
• Strategic problem solver with execution; thrives in ambiguity and turns complexity into clear business outcomes.
• Excellent interpersonal and communication skills, including team member alignment and cross-team collaboration.
• Passionate about consumer technologies with an ability to distill technical value into market impact.

Nice To Have

• Experience in PC, DTV, or consumer SoC design or software development
• Familiarity with PC gaming or AI

In Return
A highly exciting opportunity to driving consumer computing innovation and working with the most dedicated professionals in Arm and industry leading partners.

Accommodations at Arm
At Arm, we want our people to
Do Great Things
. If you need support or an accommodation to
Be Your Brilliant Self
during the recruitment process, please email

Hybrid Working at Arm
Arm's approach to hybrid working is designed to create a working environment that supports both high performance and personal wellbeing. We believe in bringing people together face to face to enable us to work at pace, whilst recognizing the value of flexibility. Within that framework, we empower groups/teams to determine their own hybrid working patterns, depending on the work and the team's needs. Details of what this means for each role will be shared upon application. In some cases, the flexibility we can offer is limited by local legal, regulatory, tax, or other considerations, and where this is the case, we will collaborate with you to find the best solution. Please talk to us to find out more about what this could look like for you.

Equal Opportunities at Arm
Arm is an equal opportunity employer, committed to providing an environment of mutual respect where equal opportunities are available to all applicants and colleagues. We are a diverse organization of dedicated and innovative individuals, and don't discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.