Brand Equity Supervisor

7 hours ago


Taipei Taipei City, Taiwan myGwork - LGBTQ+ Business Community Full time NT$60,000 - NT$120,000 per year

This job is with JTI, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.
This position will remain open until filled.

Role: Permanent

Reporting to: RMC Director

Brand Equity Supervisor
The role will be responsible for the stewardship of the brand equity within JTI portfolio, and is accountable for delivering the brand's profit, volume, and equity objectives. Brand Equity Supervisor will deliver brand plans, initiate NPL and ad hoc product/packaging projects by working closely with cross-team stakeholders to ensure all developments are in line with brand strategy.

As The Brand Equity Supervisor You Will

  • Strengthen share of market and equity for responsible brand in Taiwan. Drive portfolio strategy; assess new product opportunities; identify focus areas to achieve growth goals.
  • Define brand portfolio, distribution, and communication strategy for Annual & Strategic Plan; Execute brand plans within defined budget.
  • Close cooperation with Trade Marketing and Sales to ensure optimal and timely brand activation support.
  • Develop and implement new product launches, closely cooperating with regional R&D, HQ Brand Groups, GSC, GBS, and other internal functions.
  • Closely cooperate with SI team to analyze consumer behavior and look for insight through researches to identify business opportunities.

Requirements

  • Bachelor degree diploma or equivalent recommended (preferably Statistics or Engineering).
  • At least 5 year of relevant experience in FMCG marketing and sales function.
  • Cross-cultural experience, good knowledge in marketing & strategic planning.
  • Strong executional skills and in-depth knowledge of marketing standards.
  • Fluent both in English and Mandarin.
  • Good writing, presentation, and communication skills.
  • Familiar with Microsoft applications and operations.


  • Taipei, Taipei City, Taiwan JTI Full time NT$1,200,000 - NT$2,000,000 per year

    This position will remain open until filled.Role PermanentReporting to RMC DirectorBrand Equity SupervisorThe role will be responsible for the stewardship of the brand equity within JTI portfolio, and is accountable for delivering the brand's profit, volume, and equity objectives. Brand Equity Supervisor will deliver brand plans, initiate NPL and ad hoc...


  • Taipei, Taiwan JT International S.A. Full time NT$900,000 - NT$1,200,000 per year

    This position will remain open until filled.Role: PermanentReporting to: RMC DirectorBrand Equity SupervisorThe role will be responsible for the stewardship of the brand equity within JTI portfolio, and is accountable for delivering the brand's profit, volume, and equity objectives. Brand Equity Supervisor will deliver brand plans, initiate NPL and ad hoc...


  • Taipei, Taipei City, Taiwan JTI Full time $90,000 - $120,000 per year

    At JTI we celebrate differences, and everyone truly belongs.46,000 people from all over the worldare continuously building their unique success story with us.83% of employees feel happyworking at JTI.To make a difference with us, all you need to do is bring yourhuman best.What will your story be? Apply nowLearn more This position will remain open until...

  • Brand Manager

    7 hours ago


    Taipei, Taipei City, Taiwan Suntory Beverage & Food Health Enrichment Full time

    Who We AreSuntory Beverage & Food strives to be the most locally beloved beverage company in every market we serve. Guided by our founding principles of "Growing for Good," "Yatte Minahare" (the spirit of bold ambition), and "Giving Back to Society", we pursue sustainable growth, bold innovation, and meaningful social impact. Across the Asia Pacific region,...


  • Taipei–Keelung Metropolitan area, Taiwan Jardine Restaurant Group Full time NT$900,000 - NT$1,200,000 per year

    Job Responsibilities:Drive the growth of the Core Pizza business and enhance brand equity through strategic product portfolio management, effective communication planning, and promotional initiatives. This role requires close collaboration with external agencies and cross-functional teams to achieve both brand and business objectives**.Key...


  • Taipei, Taipei City, Taiwan LUXASIA Full time

    LUXASIA is the leading and largest beauty omnichannel brand-builder of Asia Pacific. Since 1986, it has successfully enabled market entry and brand growth for more than 100 luxury beauty brands, the likes of Albion, Aveda, Bvlgari, Calvin Klein, Creed, Diptyque, Hermes, La Prairie, Maison Francis Kurkdjian, Montblanc, Rabanne, Ferragamo, and SK-II. LUXASIA...


  • Xinyi District, Taipei City, Taiwan The Coca-Cola Company Full time NT$1,200,000 - NT$2,400,000 per year

    We are looking for a passionate, business driven marketer to work on the best-selling RTD Coffee brand, Georgia, from Japan, and nurture the brand into one of the growth engines of the company with double digit growth in the next years. This is a unique offer to shape the future success of Coca-Cola as it continues the journey to become a total beverage...


  • Taipei, Taipei City, Taiwan JTI Full time NT$120,000 - NT$180,000 per year

    The incumbent leads RRP performance reporting across all levels, engages cross-functional teams to identify data-driven opportunities, and supports strategic decision-making through performance measurement and ROI analysis. They drive consumer, brand, and product research, translate business needs into actionable studies, and deliver insights to management....


  • Taipei, Taiwan The Coca-Cola Company Full time NT$900,000 - NT$1,200,000 per year

    Location(s):TaiwanCity/Cities:Xinyi DistrictTravel Required:00% - 25%Relocation Provided:NoJob Posting End Date:November 13, 2025Shift:Job Description Summary: We are looking for a passionate, business driven marketer to work on the best-selling RTD Coffee brand, Georgia, from Japan, and nurture the brand into one of the growth engines of the company with...


  • Taipei City, Taiwan USANA Health Sciences Full time $30,000 - $60,000 per year

    DescriptionWho We Are Looking ForWe are looking for a dynamic and results-driven individual to join the USANA's Taiwan market development team as a market development executive. In this position, you will assist the team in executing programs that enhance the company's relationship with its independent associates including, but not limited to, training,...