Vice President and Head of Global Commercial Marketing, Point of Care

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Company: Siemens Healthcare Diagnostics, Inc.   

Location: Coney St, East Walpole, MA 02032

Position Title: Vice President and Head of Global Commercial Marketing, Point of Care

Hours: Monday – Friday, 8:00 am to 5:00 pm, 40 Hours/ Week

Summary of Duties:    Lead product line vision and strategy for all Siemens Diagnostics POC products. Work with POC leadership team to drive company strategy. Successfully drive revenue growth across franchise product & platforms. Develop and manage the product roadmap. Define launch timelines and release goals. Build a deep understanding of our users through market research, customer interviews, and usage studies. Develop and execute a high-level sales and marketing strategy to better meet new customer needs and requirements—with the objective of both expanding business with current accounts and penetrating new markets and customers. Develop and maintain high-level business relationships with key decision makers, KOLs or market segments. Communicate and get cross-team buy-in and relevant approvals on product vision and roadmap. Build and maintain efficient product management process. Manage R&D and commercial teams in a matrix setup. Act as a single point of contact for countries and zones for all topics including commercial, product lifecycle and supply chain topics. Manage the targets and help sales teams achieve revenue and profitability targets. 

Qualifications: The position requires a Master's in Business Administration or a related field of study and ten (10) years of experience in the job offered or similar role.

The position requires ten (10) years of product experience with demonstrated experience scaling a high growth business. The position requires five (5) years of experience with the following: managing point of care products in the healthcare diagnostics industry; direct team management experience in point of care diagnostics (conducting one-on-one meetings, reviews, hiring, coaching, etc.).

The position requires experience with the following: analytical skills working with data to make product decisions; gathering and analyzing data related to product performance, customer feedback, and market trends; using data insights to inform product strategy, prioritize features, and improvements; working with technical and commercial teams to help prioritize/make trade-offs on products features and enhancements based on market requirements; strong technical background in point of care medical device technologies and ability to negotiate with engineering teams.

Who we are: We are a team of more than 72,000 highly dedicated Healthineers in more than 70 countries. As a leader in medical technology, we constantly push the boundaries to create better outcomes and experiences for patients, no matter where they live or what health issues they are facing. Our portfolio is crucial for clinical decision-making and treatment pathways.

How we work: When you join Siemens Healthineers, you become one in a global team of scientists, clinicians, developers, researchers, professionals, and skilled specialists, who believe in each individual's potential to contribute with diverse ideas. We are from different backgrounds, cultures, religions, political and/or sexual orientations, and work together, to fight the world's most threatening diseases and enable access to care, united by one purpose: to pioneer breakthroughs in healthcare. For everyone. Everywhere. Sustainably.

To find out more about Siemens Healthineers businesses, please visit our company page here.

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