Strategic Growth Marketing_ESG Consulting Office(內湖)
7 hours ago
《Job Description》
We are seeking a highly driven Strategic Growth Marketer to accelerate the regional expansion of Delta's ESG Consulting Services and ESG AI Solutions across
Taiwan, Japan, China, and Southeast Asia
.
This role combines strategic marketing, regional campaign execution, and ESG/AI product positioning to drive awareness, lead generation, and scalable market growth.
You will lead flagship ESG programs such as SEA ESG Summit, ESG Solution Day, and strategic partner co-marketing events, shaping Delta's leadership in sustainability transformation and AI-enabled ESG innovation.
《Key Responsibilities》
1. Strategic Marketing & Regional Campaign Execution
- Develop and execute annual ESG Consulting marketing strategies for TW/JP/China/SEA
- Own end-to-end event management: agenda design, speaker coordination, customer outreach, creative assets, and localization (EN/CH/JP)
- Drive measurable outcomes: lead generation, pipeline contribution, and customer engagement
- Collaborate with Sales, Consulting, Product, Branding, and regional teams for integrated execution
2. ESG AI Product Marketing & Content Development
- Create value propositions, messaging frameworks, and GTM narratives
- Develop marketing content: solution briefs, whitepapers, case studies, EDMs, videos, social posts
- Work with Product, Consulting, and Sales teams to develop multi-language GTM materials (EN/CH/JP)
- Conduct competitive analysis (e.g., Schneider, Siemens, ABB, Asuene, regional carbon-tech solutions)
- Support product launch events and customer demonstrations
3.
Digital Growth Marketing (SEO / SEM / Ads / Analytics)
- Develop and execute digital marketing strategies for ESG Consulting and ESG AI Solutions
- Manage Google Search Ads, LinkedIn Ads, SEO optimization, landing pages, retargeting
- Lead keyword planning, A/B testing of creatives, budget allocation, and ROI optimization
- Build and maintain the annual digital marketing budget for Asia regions
- Monitor GA4, digital funnel metrics, and conversion performance; deliver monthly insights & recommendations
《Qualifications》
Must-Have
- 3–7 years of experience in B2B marketing, growth marketing, or consulting marketing
- Proven experience managing regional marketing campaigns (ideally TW/JP/China/SEA)
- Hands-on with Google Ads, LinkedIn Campaign Manager, SEO/SEM, GA4
- Strong content creation and product storytelling skills (English + Chinese)
- Excellent project management, cross-functional collaboration, and communication capabilities
Nice to Have
- Background in ESG, sustainability, carbon management, or energy management
- Experience in SaaS / AI / B2B Tech product marketing
- Experience running marketing programs in Japan or Southeast Asia
- Japanese language proficiency
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