Content and Positioning Officer 內容企劃專員

Médecins Sans Frontières (MSF) is an international, independent, medical humanitarian organization that delivers emergency aid to people affected by armed conflict, epidemics, natural disasters and exclusion from healthcare. We offer assistance to people based on need and irrespective of race, religion, gender or political affiliation. We have the following vacancy and are looking for a talented individual with a strong desire to contribute to humanitarian work and commit to the aims and values of MSF to join our team in Taipei.

Content and Positioning Officer

The Content & Positioning Officer creates compelling stories and strategic content from MSF's medical humanitarian work through content development and staff interviews, building MSF's credibility, influence, and thought leadership presence. This role also coordinates brand research and positioning, and contributes to advocacy initiatives that advance MSF's humanitarian mission.

Major Responsibilities

• Develop thought leadership content through staff interviews and MSF communications content to position MSF as a credible voice in humanitarian medical discourse in Taiwan
• Create compelling materials for medical and non-medical professionals, academic institutions, and policymakers that reflect MSF's expertise and humanitarian principles
• Coordinate brand health studies and stakeholder perception surveys to assess MSF Taiwan's positioning and reputation among target audiences
• Analyse medical and humanitarian discourse in Taiwan to identify strategic opportunities for MSF positioning and advocacy engagement
• Support advocacy framework development by creating evidence-based materials that translate field operations into recommendations and call to actions
• Monitor content performance and positioning effectiveness through regular tracking and evaluation to inform strategic communications decisions
• Ensure all content production aligns with MSF's communications objectives and priorities, and MSF Taiwan's identity and positioning framework

Requirements

• University degree preferably in Communications, Journalism, Public Health, or related field. Medical/healthcare sector background preferred.
• 2-3 years of professional work experience in writing and content production, preferably in medical beat reporting, healthcare communications, public health, or medical research assistance
• Strong interviewing and content creation skills with proven ability to transform technical information into accessible content for diverse audiences
• Comfortable with medical terminology and ability to interview medical and non-medical professionals effectively
• Basic project coordination experience, including vendor management, research support, or content production workflows
• Fluency in Mandarin and English with strong writing, editing, and translation skills for professional audiences
• MS Office proficiency essential; familiarity with content management systems and analytics tools preferred
• Strong interest in humanitarian issues and global health with commitment to accuracy, ethical communications, and MSF's humanitarian principles
• Ability to work independently and under pressure, meet tight deadlines, and maintain flexible working hours in multicultural environment

Preferred but not essential

• Understanding of Taiwan's healthcare landscape and medical professional networks
• Experience writing for technical/professional publications
• Basic brand research or performance analysis experience
• Previous NGO, advocacy, or campaign experience

How to apply?

Please apply with a letter of motivation (in English) and full resume (in both English and Chinese) on our website.
Applicants not invited for interview within 4 weeks may consider their applications unsuccessful. All information collected is solely for recruitment purposes and be treated in strict confidence.

At MSF, we are committed to an inclusive culture that encourages and supports the diverse voices of our employees. We welcome applications from individuals of all genders, ages, sexual orientations, nationalities, races, religions, beliefs, ability status, and all other diversity characteristics.

All personal information (photos, education and work experiences, letter of motivation etc.) received will be used solely for recruitment purpose. Your personal data will be strictly protected, please refer to our Privacy and Individual Data Protection Policy.

無國界醫生是一個獨立的國際醫療人道救援組織,致力為受武裝衝突、流行病與傳染病和天災影響,以及遭排拒於醫療體系以外的人群提供緊急醫療援助。無國界醫生只會基於人們的需要提供援助,不受種族、宗教、性別或政治因素左右。無國界醫生台北辦公室現正招募內容企劃專員,歡迎對無國界醫生的宗旨及國際人道事務充滿熱忱的人才加入我們的團隊。

內容企劃專員

內容企劃專員透過內容策劃與前線人員訪談,將無國界醫生人道醫療工作轉化為具影響力的敘事內容,確立組織在人道醫療領域的公信力、影響力和專業權威地位。此職位同時負責協調品牌定位研究,並支援倡議活動,推動無國界醫生的使命。

主要工作內容:

• 透過訪談前線同仁及 運用MSF 既有溝通內容,開發具影響力的專業論述,強化 MSF 在台灣人道醫療領域的可信專業形象。
• 製作具說服力的內容,提供予醫療與非醫療專業人士、學術機構及政策制定者,展現 MSF 的專業與人道原則。
• 規劃並執行品牌健康檢測與利害關係人觀感調查,評估 MSF Taiwan 在目標受眾中的定位與聲譽。
• 分析台灣醫療與人道議題的公共論述,辨識 MSF 在定位與倡議上的策略機會。
• 透過實證資料將前線行動轉化為建議與行動呼籲,協助建構倡議架構。
• 定期追蹤與評估內容成效,提供策略溝通決策的依據。
• 確保所有產出的內容符合 MSF 的溝通目標與優先事項,並契合 MSF Taiwan 的識別與定位方向。

資格:

• 大學以上學歷,主修傳播、新聞、公共衛生或相關領域;具醫療/健康產業背景尤佳。
• 2–3 年專業寫作與內容製作經驗,具醫療新聞採訪、健康傳播、公共衛生或醫學研究助理相關經驗者佳。
• 具備出色的訪談及內容創作能力,能將專業技術資訊轉化為不同受眾可理解的內容。
• 熟悉醫療術語,能有效訪談醫療與非醫療專業人士。
• 具備基本專案協調經驗,包括廠商管理、研究支援或內容製作流程。
• 精通中文與英文,具備專業水準的寫作、編修與翻譯能力。
• 熟練使用 MS Office;熟悉內容管理系統及分析工具者佳。
• 對人道議題及全球健康具高度關注,並承諾遵循準確性、倫理性及 MSF 的人道原則。
• 能獨立作業並承受壓力,能在多元文化環境中於緊湊時程內完成任務,並保持彈性工時。

加分條件:

• 了解台灣醫療體系及專業網絡。
• 有撰寫技術性/專業出版品的經驗。
• 具備基礎品牌研究或績效分析經驗。
• 曾於 NGO、人道倡議或公共運動領域工作經驗。

如何申請:

請進入我們的招募網頁應徵,填入相關資訊,並附上英文動機信、中、英文履歷、預期薪資與最早可到職日期等資料。如申請人於遞交申請表後四星期內未獲邀約見,即可視作其申請不成功。所有收集的資料僅作招募用途,並會嚴格保密。如申請人於遞交申請表後四星期內未獲邀約見,即可視作其申請不成功。所有收集的資料僅作招募用途,並會嚴格保密。

無國界醫生致力於打造共融的工作文化環境,鼓勵並接納員工多元意見,我們歡迎所有性別、年齡、性向、國籍、種族、宗教信仰、能力及多元的人才加入團隊。

本基金會徵才時所收到之個人基本資料、照片、學經歷、自傳等資料,僅供本基金會人事招募之用。您的個人資料將受到嚴密保護,請參考我們的「隱私與個人資料保護政策」。