Activation Marketer
1 day ago
Job Description:
Taiwan Activation Marketer (New Health Care Company)
3M is establishing two industry-leading companies, creating value through the spin-off of its Health Care business, while 3M will continue to be a global material science leader, focusing our innovation to win in favorable global megatrends and attractive end markets. This new Health Care Company will be a leading global diversified health technology company with:
- Proven category leadership
- Exposure to attractive end-markets
- Innovation mindset driving improved patient outcomes
- Collaborative customer relationships
- Deep global regulatory experience
- Operational excellence and strong cash flow
- Strong sales growth and profitability with significant recurring sales
We expect the creation of the two companies will be completed by the end of 2023. For now, we will continue to operate as one global company. This role is positioned to drive the success of the "New Health Care Company".
This position provides an opportunity to transition from other private, public, government or military experience to a 3M career.
The Impact You'll Make in this Role
This role is part of our Medical Surgical Business Group, focusing on improving patient outcomes and enhancing care efficiency across all stages of wound management—from hospital to home. Our wound care portfolio includes Negative Pressure Wound Therapy (NPWT), Advanced Wound Dressings, and Skin Integrity Solutions plans and executes clinical education programs and promotional activities tailored for wound care professionals, including surgeons, nurses and wound specialists.
As an Activation Marketer for the Wound Care segment, you will play a pivotal role in developing and implementing marketing strategies to increase the adoption of our solutions throughout your patients journey from hospital, clinic and home. You will work closely with cross-functional teams, including sales, product management, and clinical support, to create compelling activation campaigns that resonate with healthcare professionals. You will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by:
- Gathers and synthesizes information and generates deep insights on customers/end-users/market to make strategic business decisions and recommendations.
- Analyzes market trends, competitive landscape and appropriate data to identify and estimate the attractiveness of opportunities and the critical issues/risks.
- Develops and executes innovative marketing strategies and plans to drive business growth through local activation and engagement (end-customers, channels, and sales enablement).
- Designs and implements educational and promotional events for healthcare professionals, including workshops, webinars, and in-service training sessions.
- Collaborates with the sales team to create targeted programs and materials that support the selling process and enhance customer engagement.
- Collaborates with clinical teams to collect wound care insights and develop impactful case studies and real-world evidence that highlight the benefits of our solutions.
- Monitors and reports on the effectiveness of marketing campaigns, adjusting strategies as needed to achieve goals.
- Ensures all marketing activities comply with industry regulations and standards.
- Partners with regulatory and market access teams to support product registration and reimbursement strategies in the wound care segment.
Your Skills and Expertise
To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:
- Bachelor's degree in Healthcare, Nursing, Medicine, Marketing, or a related field. A Master's degree is a plus, especially in Healthcare or Clinical disciplines.
- Minimum of 8 years of experience in marketing, with a strong preference for candidates with experience in the healthcare, wound care or medical device industry.
- Demonstrated ability to develop and execute successful marketing strategies and tactical marketing plans, ideally a clinical or hospital setting.
- Excellent communication and interpersonal skills, with the ability to engage effectively with healthcare professionals.
- Strong analytical skills and the ability to use data to inform marketing decisions.
- Solid understanding of the wound care continuum, including hospital, clinic, and out-of-hospital environments.
- Ability to travel within Taiwan, Hong Kong as needed to support marketing initiatives and attend events.
For current employees, internal transfer restrictions may not apply. For more details, contact your local recruiter/HR team.
Work location: Taipei, Taiwan
- Work Your Way Eligible (Employee choice to work remote, on site, or hybrid)
- Hybrid Eligible (Job Duties allow for some remote work but require travel up to 30%
Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
Supporting Your Well-being
3M offers many programs to help you live your best life – both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.
Solventum is committed to maintaining the highest standards of integrity and professionalism in our recruitment process. Applicants must remain alert to fraudulent job postings and recruitment schemes that falsely claim to represent Solventum and seek to exploit job seekers.
Please note that all email communications from Solventum regarding job opportunities with the company will be from an email with a domain of . Be wary of unsolicited emails or messages regarding Solventum job opportunities from emails with other email domains.
Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.
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