Product Marketing Manager – North America

6 days ago


New Taipei City New Taipei City, Taiwan GIGABYTE Full time

Company Description

GIGABYTE is an engineer, innovator, and leader in the tech world, offering a diverse product and service portfolio to drive the potential of individuals and businesses. Leveraging its hardware expertise, patented innovations, and industry leadership, GIGABYTE excels in creating outstanding computing performance. The company is renowned for its R&D capabilities and offers top-tier PC products and peripherals, flexible HPC servers, data centers, and comprehensive AI solutions. With strong industry partnerships, GIGABYTE continues to empower enterprises and facilitate AI implementation, striving for technological advancement and environmental sustainability.

Job description:

The
AI Product Marketing Manager (North America)

is responsible for driving the go-to-market strategy, sales planning, and marketing execution for GIGABYTE's AI solutions across the North American region. This role serves as a strategic bridge between the
Taiwan Headquarters

and the
North America Sales & Marketing teams

, ensuring alignment in business objectives, brand messaging, and regional execution.

Key Responsibilities

  1. Sales & Business Strategy Alignment

  2. Develop and execute sales strategies for AI hardware and software solutions in the North American market.

  3. Analyze market trends, customer feedback, and competitor activities to refine product positioning and sales tactics.
  4. Collaborate with the HQ product and business development teams to define pricing, bundling, and regional sales targets.
  5. Track and report monthly and quarterly sales performance, providing insights to optimize market penetration.

  6. Marketing & Promotion

  7. Lead North American marketing initiatives for AI solutions, including product launches, branding, and promotional campaigns.

  8. Coordinate with the HQ marketing team to localize global marketing materials for the North American audience.
  9. Manage the planning and execution of
    exhibitions, trade shows, conferences, and partner events

(e.g., CES, GTC, AI Hardware Summit).
- Build and maintain relationships with local distributors, system integrators, and channel partners.

  1. Cross-Regional Coordination

  2. Act as the primary liaison between
    Taiwan HQ's AI Lab, Product, and Marketing teams

and the
North American Sales/Marketing organization

.
- Facilitate communication on product roadmap updates, marketing asset delivery, and event participation.
- Ensure that local feedback on market demand, product performance, and customer requirements is effectively reported to HQ.

  1. Strategic Marketing Analysis

  2. Conduct competitive analysis and identify opportunities for new product lines or strategic partnerships.

  3. Support HQ in defining long-term business development plans for the AI product ecosystem in North America.
  4. Prepare market intelligence reports and customer engagement data for executive review.

Qualifications

Education

  • Bachelor's or Master's degree in
    Computer Science (prefer), Business Administration, Marketing, or related field

.
- MBA preferred but not required.

Experience

  • 1+ years

of experience in
product management, sales strategy, or marketing management

in the tech or AI industry.
- Proven experience managing
cross-region communication

(especially between Asia and North America).
- Familiarity with
AI hardware/software

, cloud computing, or enterprise IT ecosystems (preferred).
- Hands-on experience with
event and exhibition management

(e.g., CES, SIGGRAPH, GTC, or similar).

Skills & Competencies

  • Strong understanding of
    AI industry trends

, including LLMs, edge AI, and GPU/accelerator solutions.
- Excellent
communication and coordination skills

across multi-cultural teams.
- Solid experience with
sales forecasting, marketing analytics, and campaign planning

.
- Fluent in
English

; proficiency in
Mandarin

is a strong plus for HQ communication.
- Strategic thinker with a hands-on execution mindset.
- Willingness to travel frequently to North America for business.

Please submit your CV to:

; cc:

Best regards,



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