TW Life】Broker Channel Marketing Manager

7 hours ago

Taipei City, Taiwan Chubb Full time $80,000 - $140,000 per year

Job Description
About the Role
Lead and execute marketing strategies to optimize broker channel performance. Identify new channels, partnerships, and co-marketing opportunities to drive business growth. Collaborate with internal teams and external partners to maximize revenue and strengthen market presence. 負責規劃並執行保經通路行銷策略,發掘新通路、合作夥伴及共同行銷機會,推動業務成長。與內部團隊及外部夥伴協作,提升營收並強化市場影響力。

Key Responsibilities

  • Develop and implement broker channel marketing strategies / 制定並執行通路行銷策略
  • Conduct market research to identify new channels and partnerships / 市場研究,尋找新通路與合作夥伴
  • Manage licensing agreements, joint ventures, and strategic partnerships / 管理授權協議、合資及策略夥伴
  • Design and execute marketing programs with external partners / 與外部夥伴合作設計與執行行銷專案
  • Track performance and optimize strategies with data-driven insights / 追蹤績效並以數據分析提出優化建議

Key Competencies

  • Analytical thinking & data interpretation / 分析思考與數據解讀能力
  • Communication, negotiation & relationship management / 溝通、協商及關係管理能力
  • Strategic thinking & problem-solving / 策略思考與問題解決能力
  • Cross-functional collaboration / 跨部門及外部協作能力
  • Project management & multitasking / 專案管理與多專案並行能力

Qualifications

  • Personal Insurance Agent Certification preferred / 具保險業務員資格尤佳
  • 7+ years in channel marketing or business development / 7 年以上通路行銷或業務開發經驗
  • Proven success in marketing strategy & partnerships / 具行銷策略及合作計畫成功經驗
  • Experience with licensing agreements, joint ventures or strategic partnerships is a plus / 具授權協議、合資或策略夥伴管理經驗尤佳

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Learn more about Chubb Life Taiwan's culture and workplace

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