數位行銷工程師
1 week ago
工作說明
Job Overview:
We are seeking a highly motivated and detail-oriented Digital Marketing Engineer to join our marketing team. This role combines digital content management, webmaster and CRM responsibilities, and data-driven marketing. The ideal candidate is a strong communicator, attentive to detail and execution quality, and passionate about improving digital marketing performance through systematic and analytical approaches.
Key Responsibilities:
- Web & Content Management
1-1Collaborate with product teams to maintain product content and assist in creating or reviewing marketing materials (e.g., webpage, flyers, banners, slides, or videos) to ensure brand consistency.
1-2Manage and update website content using CMS tools; ensure consistency with brand guidelines, SEO best practices, and accurate product representation.
1-3Coordinate with internal application teams and external partners to ensure the quality and completeness of content on Nuvoton's developer forums.
- CRM & Sales Enablement
2-1Manage marketing leads and sales inquiries data; ensure timely distribution to global sales teams and product business groups (BGs), while maintaining data integrity in the CRM system.
2-2Facilitate distributor training events with product marketing and sales teams, handling registration and attendance tracking.
- Digital Analytics & Technical Optimization
3-1Monitor and analyze website and forums performance using tools such as Google Analytics 4 (GA4); candidates with Google Analytics Certification are preferred.
3-2Leverage technical knowledge (e.g., HTML/CSS, structured content databases, or marketing automation tools) to enhance content workflows, streamline operations, and support future automation and data-driven marketing initiatives.
教育程度
大學
碩士
擅長工具
HTML, Excel, PowerPoint,
所需之相關證照
Google Analytics (分析) 個人認證資格,
工作技能
Qualifications:
- Bachelor's degree in Marketing, Information Management, Statistics, Communications, or related fields.
2.3+ years of experience in digital marketing and content operations – preferably in the semiconductor industry.
- Familiarity with CMS platforms, lead tracking systems, and basic HTML/CSS for content layout and formatting.
- Excellent command of English and Mandarin, with strong proofreading and editorial skills.
- Strong analytical and problem-solving abilities; able to derive actionable insights from data.
- Google Analytics or Google Ads Certification is a strong plus.
- Experience with marketing automation platforms, CRM systems, or data visualization tools (e.g., Power BI) is highly desirable.
Preferred Traits:
- Detail-oriented and well-organized; capable of managing multiple projects under tight deadlines.
- Strong interpersonal skills with the ability to work cross-functionally with product, sales, application teams, and external partners.
- Self-driven with a growth mindset and strong interest in applying technology to improve marketing workflows.
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