Marketing Campaign Specialist

2 days ago

Taipei Taipei City, Taiwan Binance Full time NT$900,000 - NT$1,200,000 per year

Binance is a leading global blockchain ecosystem behind the world's largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 280 million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

Responsibilities:

  • Act as the campaigns POC, responsible for coordinating and refining all aspects of marketing campaigns, such as activity mechanics, branding, associated content and more.
  • Act as the bridge between user-acquisition campaigns and brand marketing. Champion the brand and user-focused narrative in all areas to drive user growth.
  • Maintain a company-wide campaigns calendar, including local and global campaigns.
  • Collaborate across teams to help optimize and potentially combine campaigns under one central theme.
  • Copywriting and proof-reading campaign related communications.
  • Ensure accuracy of marketing materials and be an approver for all marketing campaigns.
  • Measure, report, and analyze the performance of campaigns across channels and translate findings into actionable, data-driven recommendations in order to improve future performance.
  • Innovate and implement test-and-learn strategies along with delivering results.
  • Launch paid acquisition campaigns, referral campaigns and co-marketing campaigns

Requirements:

  • Fluency in English is required to be able to coordinate with overseas partners and stakeholders. Additional languages would be an advantage.
  • Experience working with integrated marketing campaigns.
  • Project management skillsUnderstanding of the crypto market in general.
  • Experience or strong interest in copywriting.
  • Good understanding of branding, performance marketing and analytics.
  • Demonstrates a clear and concise style of communication, with a creative/fun spin when relevant.
  • Has worked in big teams and has experience managing projects with numerous stakeholders
  • 5+ years of experience in marketing campaign
  • Strong sense of responsibility and resistance to stress.
  • Self-motivated and results-oriented

Why Binance

  • Shape the future with the world's leading blockchain ecosystem
  • Collaborate with world-class talent in a user-centric global organization with a flat structure
  • Tackle unique, fast-paced projects with autonomy in an innovative environment
  • Thrive in a results-driven workplace with opportunities for career growth and continuous learning
  • Competitive salary and company benefits
  • Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.

By submitting a job application, you confirm that you have read and agree to our
Candidate Privacy Notice
.

  • Influencer Marketing Specialist

    1 week ago

    Taipei, Taipei City, Taiwan RHINOSHIELD Full time $70,000 - $120,000 per year

    This role is designed to enhance brand awareness, engagement, and market share inJapan and Germanyby strategically developing and managing relationships with Key Opinion Leaders (KOLs). This position acts as the crucial link between the brand and local influencers, responsible for communicating brand values and product messages through creative and authentic...

  • Marketing Specialist

    1 week ago

    Taipei, Taipei City, Taiwan Azimut Sinopro Investment Planning Limited 安睿宏觀證券投資顧問股份有限公司 Full time $104,000 - $130,878 per year

    Company DescriptionAzimut Sinopro Investment Planning Limited is part of Azimut Group, a leading independent asset management company listed on the Milan Stock Exchange. Azimut Group is a market leader in Italy and operates globally in 18 countries with a focus on emerging markets since 1990. Azimut Sinopro has been providing professional financial planning,...

  • Specialist, Marketing

    2 weeks ago

    Taipei, Taiwan Mastercard Full time $60,000 - $80,000 per year

    Our PurposeMastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships...

  • Specialist, Marketing

    2 weeks ago

    Da'an District, Taipei City, Taiwan Mastercard Full time $80,000 - $120,000 per year

    Our PurposeMastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships...

  • Digital Marketing Specialist

    2 weeks ago

    Taipei City, Taiwan ASUS Full time $90,000 - $120,000 per year

    We are seeking for a global Data Marketing Specialist to develop and implement digital marketing strategies aligning with global marketing, ecommerce and CRM goals.The successful candidate will be responsible for analyzing customer journey, ecommerce business, crafting global media strategy and operating MarTech or advertising tools to build up ASUS brand...

  • Product Marketing Specialist

    2 weeks ago

    New Taipei, Taiwan Advantech Full time $80,000 - $120,000 per year

    【職務介紹】 We are looking for multiple talented Product Marketing Specialists to join our Intelligent Services marketing team. This role is responsible for shaping go-to-market strategies, driving brand visibility, and executing impactful marketing campaigns across key verticals. Depending on your expertise and interest, you will focus on one of the...

  • Marketing Campaign Intern, TW

    2 weeks ago

    Taipei, Taipei City, Taiwan Trip Group Full time $40,000 - $80,000 per year

    About UsFounded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Group is a leading global travel service provider comprising of , Ctrip, Skyscanner, and Qunar.Across its platforms, Group integrates travel resources from industry partners and helps travellers worldwide pursue the perfect trip with exceptional travel products and services.We have four...

  • Campaign Management intern

    2 weeks ago

    Taipei, Taipei City, Taiwan Appier Full time $40,000 - $80,000 per year

    About AppierAppier is a software-as-a-service (SaaS) company that uses artificial intelligence (AI) to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier's mission is turning AI into ROI by making software intelligent. Appier now has 17 offices across APAC, Europe and U.S., and is listed on the Tokyo Stock Exchange...

  • Brand and Influencer Marketing Senior Specialist

    2 weeks ago

    Taipei, Taipei, Taiwan Elsa Corp Full time $60,000 - $80,000 per year

    About the job Brand and Influencer Marketing Senior Specialist This position will be in charge of brand & influencer marketing work for the Taiwanese market. Details are below:Plan and manage end-to-end monthly influencer marketing campaigns. Manage & create creative content to build up strong social media channels in Taiwan. Work closely with your...

  • Associate Manager, Campaign

    2 weeks ago

    Taipei, Taipei City, Taiwan Klook Full time $90,000 - $120,000 per year

    We're looking for a sharp and energetic Senior Associate/ Associate Marketing Manager (Campaign) to lead initiatives that directly drive business results in the Taiwan market. In this role, you'll partner with cross-functional teams to deliver high-impact campaigns in a dynamic, fast-paced environment.What You'll Do:A). Lead impactful marketing...