Product Manager, Drunk Elephant
3 days ago
MAIN PURPOSE
Responsible for driving TW DE MKT performance. The PM ensures go-to-market execution excellence, including MKT campaigns, products, and retail experience to build Drunk Elephant brand in Taiwan
Key Responsibilities
- In charge of the execution of marketing plans and strategies, including all merchandising strategy, communication strategies, sampling strategy, promotional activities, product launches and CRM program.
- Plan forecast proposals for new products/sku's as well as revised forecasts for existing businesses affected by launch.
- Work closely with sales/PR/SCM teams and all necessary departments (including regional team) to ensure the smooth progress of the routine and projects.
- Manage brand MKT budget and execution.
- Monthly brand performance review and report.
Requirements
- Minimum 3 years of experience in FMCG, Prestige Beauty industry preferred.
- Solid marketing planning and execution experience.
- Great communication skills both in Mandarin and English
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