
Digital Marketing Insights AM
1 week ago
臺北市, Taiwan
安達
Full time
$40,000 - $80,000 per year
Job Description- Execute integrated marketing plans for Chubb Taiwan, including both online and offline activities. Include but not limited to develop marketing collaterals such as banners, social media, advertorials and so on; field requests, and manage internal review processes.
- Manage and analyze marketing campaign metrics to further enhance marketing campaign efficiency.
- Collaborate with local teams to ensure marketing activities align with the company's overall strategy.
- Monitor and analyze market trends, providing data-driven marketing recommendations.
- Collect market intelligence, turn it into insights and share with stakeholders and marketing peers.
- Partner with regional team to maximize the impact of integrated marketing campaigns for Chubb Taiwan.
- Assist team members in supporting marketing campaigns and projects.
- Define and monitor Key Performance Indicators (KPIs) to evaluate the success of marketing campaigns across the entire marketing funnel
- Bachelor's degree in marketing, communications, business, or a related field. Experience in financial industry is preferred.
- Data Analysis ability is preferred.
- Creative and self-motivated individual who works collaboratively in a high performance, team environment.
- Demonstrate creativity, decisiveness, and resilience, and have a growth mindset and passion about digital marketing and innovations.
- Demonstrate exceptional interpersonal and communication skills.
- A digital-native mindset with an international perspective.
- Good verbal and written communication capabilities (English and Chinese).
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